01
WHY THIS MATTERS
A logo isn’t a brand, it’s where a brand becomes visible
A strong logo means little if your website uses one shade of your brand colour, your social posts use another, and your printed materials use a third. That inconsistency is subtle, but people notice it, even if they couldn’t say exactly why something feels slightly off.
A proper identity system fixes that at the source: one set of colours, type and rules, documented clearly enough that anyone, you, a printer, a future hire, can use it correctly without guessing.
02
WHAT'S INCLUDE
- Every identity is built to work beyond the logo
- Multiple logo concepts, refined through structured revision rounds
- Full-colour and monochromatic logo versions for print, embossing, or wherever a single colour is needed
- Horizontal, vertical and square layout options, ready for your website, signage, and social/app icons
- A corporate ID guide documenting how to use it all correctly
- Higher tiers add: more logo mockups, an advanced ID guide, and double-sided business card design
PACKAGES & Pricing
Note: all projects require a 50% deposit to begin, with the balance due before final files are delivered.
01
ESSENTIAL
- Pricing: Starting at R675.00
- ETA: 5 working days
- 2 Logo Concepts
- 3 Rounds of Revisions
- Full Colour Logo
- 1 Layout Option (horizontal or vertical)
- Square Layout Option (for social media)
- Final files in JPEG, PNG & PDF
- Mini Corporate ID Guide
- Logo Guide included
02
ADVANCED
- Pricing: Starting at R850.00
- ETA: 8 working days
- 3 Logo Concepts
- 4 Rounds of Revisions
- Full Color Logo + Monochromatic Logo
- 2 Layout Option (horizontal or vertical)
- Square Layout Option (for social media)
- Final files in JPEG, PNG, PDF & EPS/SVG
- Basic Corporate ID Guide included
- Logo Guide Included
03
PREMIUM
- Pricing: Starting at R1 800.00
- ETA: 10 working days
- 4 Logo Concepts
- 6 Rounds of Revisions
- Full Colour Logo + Monochromatic Logo
- 2 Layout Options (horizontal & vertical)
- Square Layout Option
- Final files in JPEG, PNG, PDF & EPS/SVG
- 5 Logo Mockups
- Advanced Corporate ID Guide
- Logo Guide
- Extra: Double-Sided Business Card Design
04
NOT QUITE WHAT YOU NEED?
A few smaller ways to work together.
- Logo extras
- Monogram or Icon Logo Versio: R450
- Favicon Creation for Website: R450
- Logo Animation (for reels, YouTube intros): from R900
- Logo Mockups Pack (t-shirts, signs, stationery, etc.): from R650
- Black/White/Greyscale Logo Versions: R450
- Standalone Corporate ID Guide (already have a logo? just need the rulebook): from R450
- Seasonal or Holiday Logo Versions: from R450
- Brand strategy extras
- 3x Ideal Customer Persona Samples: R450
- 3x Competitor Brand Analysis: R450
- Brand Voice & Tone: R450
- Mission, Vision & Values Discovery Session + Writing: R450
- Brand Audit Report: R2 400
- Brand Story Outline / About Page Script: R800
- Tagline & Slogan Development: R450
COMMON QUESTIONS
Do I own my logo and brand files once it’s done?
Yes. Once final payment is made, everything delivered is yours to use.
I already have a logo, can you just build out the rest of my identity?
Yes. A standalone Corporate ID Guide is available from R450, and any of the brand strategy extras above can be added without redoing your logo.
What file formats will I receive?
JPEG, PNG and PDF on the Essential package; the Advanced and Premium packages add vector formats (EPS & SVG) as well, for anywhere your logo needs to scale cleanly.
Can you redesign an existing logo rather than starting from scratch?
Yes – a logo redraw is treated as its own project, priced at R450 per hour.
How many revision rounds do I get?
Each package includes a set number of rounds (3–6, depending on tier) enough to get it right without either of us losing the plot.